![]() The Charge series lies halfway between smartwatch and tracker, and the Charge 5 adds a more vibrant AMOLED touchscreen, which can stay on continuously and makes up for the not-so-responsive raise-to-wake support. Google is still launching wearables with Fitbit’s name, and we expect Google’s own hardware to continue to absorb the software smarts that Fitbit has been working on since it entered the wearable tech space.įitbit’s whole brand is built on fitness trackers, and while it has moved into the competitive world of smartwatches, there’s still good reason to choose a Fitbit tracker over a Fitbit smartwatch-especially when it's the Fitbit Charge 5 ( 8/10, WIRED Recommends), which should satisfy step counters, sleep monitors, serious health worriers, and casual runners alike. Google has also launched its own smartwatch in the form of the Pixel Watch, with fitness tracking features from Fitbit. ![]() ![]() Google’s presence seems to grow by the month. Since that acquisition, we have seen new devices launched under the Fitbit name with native Google apps built in. Whether that will remain the case in the future isn’t completely clear. Fitbit has supported this claim on its own help page, where it explains the Fitbit by Google brand and states that Google will not use Fitbit health and wellness data for Google ads. In a blog post, Rick Osterloh, a senior VP at Google, stated that the deal was always about devices and not data. Quite rightly, some people have concerns about the shift in ownership from a data privacy point of view. In January 2021, Google officially announced that it had completed the acquisition of Fitbit for a reported $2.1 billion, grabbing hardware and software teams that also absorbed assets from Pebble, which Fitbit acquired in 2016. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |